DHL commissions Razorfish with development of digital marketing

DHL has entrusted Razorfish with the development of a new digital marketing strategy.

The digital agency is going to join other advertising and media agencies already working for the international courier company in an effort to increase online brand exposure.

“Media landscapes are undergoing radical change and the increasing use of digital channels offers an enormous potential for the DHL brand and the logistics businesses as a whole,” said Wolfgang Giehl, Senior Vice President of Corporate Brand Marketing at Deutsche Post DHL.

According to Giehl, a second focus will lie on the connection of classic communication channels with the digital world in order to help DHL expand its worldwide business activities.

Image & Source: dp-dhl.com

Deutsche Post DHL Invites German Public to the Beethovenfest 2012

Once again the Deutsche Post DHL fully engages in musical festivities. For this year’s Beethovenfest, Germany’s best-known courier service provider decided on “a mind of its own” as a slogan.

From 9^th September until 7^th October 2012, the Bonn’s general public will be able to enjoy a musical mix comprising elements from genres such as chamber music, chanson, film, video and jazz. The event will be hosted at the Post Tower Lounge in Bonn.

“(…) Our long-standing support as the main sponsor of the Beethovenfest sends a strong message about our on-going commitment and educational endeavours at Deutsche Post DHL’s main headquarters. This is why we renew with verve our engagement for this major cultural event in our city”,  said Christof Ehrhart, Director of Corporate Communications and Corporate Responsibility at Deutsche Post DHL.

DHL’s main objectives with this event is to support young musicians and raise awareness for classic music. Maybe even motivate outsiders who may not listen to this genre very often to come along and join in.

Ticket reservations for “a mind of its own” can be made by phoning 0049-228-502010 and online at www.bonnticket.de.

Source & images: Deutsche Post DHL

UPS to finance TNT acquisition mainly through cash

Today, UPS announced plans to finance the TNT acquisition by using EUR 3.7 billion cash and EUR 1.46 billion in debt credit facilities.

The offer to buy TNT N.V. shares for EUR 9.50 per ordinary share had originally been agreed on 19th March 2012 by both international courier services. UPS is expected to submit its “offer memorandum” to the Netherlands Authority for the Financial markets this afternoon.

Details about the offer will be published some time during the second quarter.

Source: UPS

DHL transports 1.9 billion shipments via carbon neutral services

• Deutsche Post DHL’s carbon neutral service GoGreen has grown by 1.9 billion shipments, offsetting 270,000 tons of CO₂ emissions.

Following yesterday’s presentation of DHL’s Corporate Responsibility Report 2011, the world’s leading parcel delivery company confirmed plans to improve its CO2 efficiency amongst all DHL parcel services and its partners by another 30 percent until 2020.

Last year Deutsche Post DHL transported approximately 1.86 billion shipments via “green” parcel services including letters, packages and express parcels. Frank Appel, Chief Executive Officer of Deutsche Post DHL confirmed: 

“One of our central tasks as a globally operating, stock-market-listed company’s environmental balance between economic success on the one hand and social objectives on the other hand.”

Indeed, the express courier deployed its own employees in order to help with the recovery of countries affected by natural disasters such as New Zealand and El Salvator. A further 60,000 employees from 120 countries participated in the “Global Volunteer Day” last September dedicating their time to social and environmental initiatives. 

Source: Deutsche Post DHL

Denmark’s EU Presidency GOGREEN with DHL

Image c/o DHL

The international logistics and parcel services provider, DHL, is going to become the official partner of Denmark’s EU presidency supplying all ministers with GOGREEN services and sustainable products.

As part of its initiative “Sustainable Products and CleanTech solutions”, the Danish Ministry of Foreign Affairs was looking for a partner who could

• firstly,  help it reduce any environmental impacts cause by meeting activities
• and secondly, support its socio-economic engagement.

By joining forces with the parcel delivery service, DHL, and using not only GOGREEN, DHL Express but also DHL Freight services, the Danish government also hopes to implement the ISO20121 standard.

Frank Appel, CEO of Deutsche Post DHL, described the partnership as a “great honour for [DHL] to provide environmentally friendly services to the Danish Ministries. [DHL would be] convinced that [their] GOGREEN products are a perfect match to support the presidency to reach their sustainability goals.”

Source: DHL

Related articles

• DHL CEO Frank Appel & the readiness to learn from the Eurozone Crisis 
• Deutsche Post DHL and Teach First Deutschland appoint 18 new fellows to teach in German schools 
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DHL CEO Frank Appel & the readiness to learn from the Eurozone Crisis

The television news channel, CNN, recently conducted an interview with Frank Appel, CEO of Deutsche Post DHL questioning the head of the world’s largest logistics company and parcel services provider about the collapse of the Eurozone.

When being asked about the current economic crisis, Appel stated that one could not prepare for  the collapse of the Euro. However, the DHL’s CEO also made clear that his 470,000 staff in over 220 countries has to be put first.

“At the end of the day a service company is nothing more than the employees who serve the customers”, said Frank Appel. It would be crucial to give [his employees] a long-term perspective.

Beyond that, he admitted “live more cautious about the predictability of the future”. Yet, Appel pointed out that he thinks little off scenario planning.

He said that “if you think your Excel spread-sheet will tell you what will happen in the future, it will only distract you from what is really important – to be ready to take action.”

With our without the Euro, Apple agrees that at the end of the day “somebody has to deliver parcels and somebody has to deliver or transport containers around the world.”

Appel emphasised the importance of showing “a readiness to learn” despite having to do "some hardship in the beginning" in order to enable success in the European economy.

Watch the CNN interview with the CEO of DHL Deutsche Post, Frank Appel, below.

Source: CNN

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Deutsche Post DHL and Teach First Deutschland appoint 18 new fellows to teach in German schools

Image c/o DP-DHL.com

The leading international parcel delivery and logistics provider, Deutsche Post DHL and the German non-profit organisation, Teach First Deutschland have decided to continue their partnership for another three years. Being the main sponsor, DHL actively supported the education programme since 2009.

Teach First Deutschland primarily focusses on placing “fellows” in schools in socially disadvantaged parts of a city. 60 graduates currently provide teaching support at schools throughout the states of North Rhine Westphalia, Baden-Württemberg, Berlin, Hamburg and Thüringen. The placements are restricted to two years of teaching.

When working at the schools, fellows engage in a range of activities such as leading various-sized project or afterschool groups as well as providing one-on-one teaching assistance. In addition to the that, students taught by Fellows have the opportunity to join DHL’s Camp4us summer camp where they can participate in a variety of multi-disciplinary projects.

“Education is the key to shaping the future of individuals and society. It is only logical for Deutsche Post DHL to promote the education of young people by supporting such initiatives as Teach First Deutschland and the education of young people – especially those people whose start in life may have been less fortunate”, said Rainer Wend, Head of Policy and Corporate Responsibility at Deutsche Post DHL.

Starting in February 2012, 18 additional fellows are going to join schools in Nordrhein-Westphalia and Baden-Württemberg.

Ulf Matysiak, head of Teach First Deutschland, has content about the project with parcel delivery giant DHL:

 “As the largest main sponsor and a reliable partner, Deutsche Post DHL not only offers financial support to our charitable organisation but also their own energetic and personal dedication.”

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